Top 10 Google Ads Alternatives for Effective Online Advertising

Google ads are popular. Around 80 percent of global firms use the search engine’s platform for pay-per-click (PPC) campaigns. However, viable alternatives are now emerging, giving brands more choice over the advertising platform they use. Bing ads, Pinterest Promoted Pins, and even Amazon ads are now mainstream, letting businesses diversify their approach to online marketing … Read more

CPC Calculator

CPC Calculator Total Cost: Total Clicks: Calculate CPC How To Calculate CPC CPC or cost per click is the cost you are paying per click. This is calculated as your total cost divided by the total number of clicks. Total Cost / Total Number of Clicks = CPC. How is CPC Different to CPM? CPM … Read more

CTR Calculator

CTR Calculator Click Through Rate (CTR) indicates the percentage of users who clicked on a link relative to the number of users who viewed the advertisement or page. It’s calculated as: (Clicks ÷ Views) × 100. Number of Clicks: Number of Views (Impressions): Calculate CTR CTR Benchmarks Click Through Rates or CTR will vary a … Read more

Customer Lifetime Value (LTV) Calculator

Customer Lifetime Value Calculator Average Purchase Value ($,£ etc.): Purchase Frequency (Number of times a customer buys in a year): Average Customer Lifespan (Years): Customer Life Time Value ($, £ etc.): 0 In the customer lifetime calculator above fill in the following fields: Understanding Customer Lifetime Value Understanding Customer Lifetime Value (LTV) is essential so … Read more


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Comparing ClickFunnels vs Shopify in 2023: Which Platform is Right for You?

*This post contains affiliate links, and we will be compensated if you buy after clicking on our links. This is our comparison of ClickFunnels vs Shopify online business platforms. As business owners we have worked extensively with both of these solutions. Our reviews are base on our own experience as well as other users experience. … Read more

e-Commerce Marketing Strategy Guides

Learn How to Dominate Your Market With Our e-Commerce Marketing Strategy Guides With have curated some of our best e-commerce Marketing Strategy guides written by our team of experienced e-Commerce marketers. Implementing just a fraction of these e-commerce tips will have a significant impact on your profitability. Please select from our choice of E-commerce strategy … Read more