The Secret Scaling Your Growth: Why the Right Team & Vision Is the Difference Between Going IPO & Going Under [PRE-RECORDED]

A talk by Rebecca Kline
GM & Growth, PagerDuty

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About this talk

Starting with just a 5-person crack marketing team, Rebecca Kline, General Growth Manager at PagerDuty, scaled it into a 30-person, cross-functional growth department that helped pushed PagerDuty into a $3.5 billion market cap. Want to know how she did it? You have to tune into this session to find out (spoiler: transitioning to agile teams, building the right growth framework, and adopting the right growth tools helped a lot)!

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Rebecca Kline

Rebecca Kline leads PagerDuty’s Growth business unit, driving online acquisition, sales, retention, and overall growth. Previously, Rebecca was the Chief Marketing Officer at cybersecurity firm SentinelOne, leading global marketing, brand messaging, channel marketing, and go-to-market strategy. Before SentinelOne, Rebecca was Chief Marketing Officer at Malwarebytes, a cybersecurity firm specializing in business and consumer security, where she led all B2B and B2C marketing.

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