15 Tips to Increase Your Brand’s Social Media Engagements

15 Tips to Increase Your Brand’s Social Media Engagements

A 2018 report published by Hootsuite and We Are Social states that the number of internet users worldwide has passed the 4 billion mark, and roughly 3.2 billion of those are social media users. That means every minute, your brand’s social media content is competing with millions of Facebook posts, hundreds of thousands of tweets, …Read More

How to Find Product Market Fit with Mayur Gupta of Spotify

How to Find Product Market Fit with Mayur Gupta of Spotify

Using Behavioral Science to Acquire, Retain, and Get More Value Out of Your Customers Please feel free to watch the above video and follow along with the story below. Finding Product-Market Fit is no joke… Most founders believe that they’ve reached product-market fit (PMF) when they actually haven’t. They typically aren’t even close. This is …Read More

What is Customer Retention?

What is Customer Retention?

  Recipes for growth most often focus on acquisition. If you stuff the top of the marketing funnel, they say, revenue is sure to come out the bottom. Maybe — but this is far from the most effective way to achieve sustainable profitability. To grow and stay growing, businesses must be able to acquire, but …Read More

6 Ways to Improve Your B2B Marketing Efforts

6 Ways to Improve Your B2B Marketing Efforts

B2C marketing is, in many ways, pretty straightforward. You have a product. You need to get it in front of a large audience. This is how you plan to do it. All of us have experience in this area. We’ve all made purchases as a consumer. But far fewer of us have experience buying as …Read More

Cold Email Tactics That Will Get Your Content on the Right Publications

Cold Email Tactics That Will Get Your Content on the Right Publications

  Getting your content published or linked to in major publications or niche blogs is a huge PR win for your business. This kind of exposure will get you in front of new audiences and help spread the word about your expertise. If done well, they’ll refer a healthy stream of traffic to your site, …Read More

10 Marketing Tools You Need to Have in Your Toolkit

10 Marketing Tools You Need to Have in Your Toolkit

How big a role do tools play in your workday? Anything less than “very big” is the wrong answer. Tools should be playing a prevalent role in pretty much everything we do at work. They help us be more efficient and effective at our jobs so we can make more money in less time. They …Read More

Importance of Having Influencers Involved in Your Content

Importance of Having Influencers Involved in Your Content

What did you want to be when you grew up? A doctor? A teacher? A lawyer? If you asked a child this question today, odds are you wouldn’t hear any of those responses. In a recent survey, 75% of children said that they want to grow up to be a vlogger – or in other …Read More

Here’s The Best Marketing Conferences for Growth Marketers

Here’s The Best Marketing Conferences for Growth Marketers

  I’ve been in marketing for over 10 years, and have been to countless conferences around the world. When I lived in Asia, those included some really in great ones around mobile and analytics. Living in California for the last three years has opened up the opportunity to see some of the best marketers teach …Read More

What is Link Retargeting And Why You Need To Start Using It Today

What is Link Retargeting And Why You Need To Start Using It Today

  Just like Search Engine Optimization, Retargeting is a word that is often feared in the SME community. It seems complicated, there is a lot of funky marketing jargon and you usually need to hire an expert to really get you results from your retargeting efforts. However, what if we told you that retargeting could …Read More

Strategic Partnerships: Your Ticket to Scalable, Repeatable Growth

Strategic Partnerships: Your Ticket to Scalable, Repeatable Growth

  Marketing professionals and executives are now spending approximately one-third of their budgets on channels they didn’t even know existed 5 years ago. This is according to the latest Salesforce State of Marketing report that surveyed 3,500 marketers across the globe. The report showcases the evolution of 10 digital marketing channels, finding that websites (83%), …Read More

How to Perform a Growth Marketing Audit

How to Perform a Growth Marketing Audit

Marketers often become obsessed with one area of their funnels, and as a result, end up leaving other essential segments of their funnel neglected or downright ignored. Typically, that obsession is centered around lead generation, which, while necessary, is only one section of an entire lifecycle that can be leveraged for growth. Typically, the need …Read More

4 Ways to Improve the ROI of Your Customer Acquisition Strategy

4 Ways to Improve the ROI of Your Customer Acquisition Strategy

  A major goal for most businesses is the acquisition of new customers. It is easy to determine the importance of new customers to your business, however, attracting and converting a new customer is not a stroll in the park. It is proven that more companies and agency clients focused more on customer acquisition than …Read More

5 Customer Retention Strategies to Achieve Substantial Growth

5 Customer Retention Strategies to Achieve Substantial Growth

All companies want to grow, but not all of them know the best way to go about it. Real growth is all about maximizing the lifetime value of your customers. But to do that, it’s essential to go beyond the initial conversion and take a comprehensive look at your funnel as a whole. Unfortunately, one …Read More

6 SEO Tips to Drive Meaningful Traffic to Your Website in 2018

6 SEO Tips to Drive Meaningful Traffic to Your Website in 2018

Do any of these headings sound familiar? The Top 4 Reasons SEO Is Dead Why SEO is Dead SEO IS DEAD! Misguided marketers that (at a wild guess) want to present themselves as forward-thinking, have been making the claim that SEO is dead and buried for almost as long as search engines have existed. In …Read More

Growth Hacking Instagram for Beginners

Growth Hacking Instagram for Beginners

Are you using Instagram as a traction channel for your business? Whether most businesses realize it or not, Instagram is proving to be a great platform for such organizations to brand themselves. However, tapping into a large (and growing) number of Instagrammers can take time and tremendous effort. But, once you do manage to achieve …Read More

7 Growth Hacks You Probably Haven’t Tried Yet

7 Growth Hacks You Probably Haven’t Tried Yet

The terms “growth hacking” and “marketing” are often used interchangeably – and for good reason. They share the same end goal (to grow a business), and there is plenty of crossover between the tactics that both growth hackers and marketers use. That said, while they’re similar, they’re not the same. A growth hacker’s sole aim …Read More

[gravityform id="1" title="false" description="false"]
  • YOUR AUDIENCE IS HERE

    Thank you for your interest in sponsoring Growth Marketing Conference 2018